ENTER FOR YOUR CHANCE TO WIN THIS PRIZE PACKAGE: Digital Instant Read Thermometer, Oven Safe Meat Thermometer, long BBQ tongs, 2 tea towels, Slider Grill Basket, Pit Mitt, silicone basting brush, WÜSTHOF carving knife, set of Make it Beef (beef cookery mini-magazines), All Fired Up cookbook, Canadian Beef Apron, How to Buy and Cook Beef Reference Guide.

When is something as delicious as sirloin steak not a sirloin steak?

When it’s a sumptuous Sirloin Steak Burger of course! Steak Burgers are packed with more flavour than just what’s on top! With fresh ground Round, Chuck or Sirloin from your local grocer, it’s easy to make these signature burgers at home. We take the cheese underground for easier grill management and burgers so delicious from the inside OUT.
Lesson »

• Oven Roasting
• Mastering Meatballs
• Marvellous Meat Loaf
• Slow-Simmer Pot Roast
• Pan-Sear Cooking
• Mini Quick Roasts
• Beautiful Burgers
• Beef Medallions
• Barbecue Roasts
• Beef 101

• Summer Steaks
• Canadian Beef Goodness in Every Bite
• Perfect Roast Beef
• Beef 101
• Canadian Ground Beef for Goodness Sake
• Food Safety at Home
• Make it Beef Fall 2008
• Canadian Beef Simple Suppers
• Clever Casseroles
• HeartSmart Cooking with Lean Ground Beef

Buying beef can be easy. We'll get you started with making the right choices and learning what you need to know. Watch our video or visit our FAQ page.

Get the “ins” on cooking with beef. We'll show you the basics to ensure every meal is a success. Watch our video or visit our FAQ page.

Lean on Canadian Beef. Bite for bite Canadian beef is a nutrient rich choice for you and your family. Watch our video or visit our FAQ page.

See our latest issue of the Make it Beef Club Newsletter with exciting new recipes, meal how to's, cooking tips and more.
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Here are 10 Great Tips for you and your family to stretch your food dollar without having to sacrifice taste or nutrition.

Mastering Meatballs

Meatballs are always a hit – who doesn't love'em! Perfect as appetizers or moved into mains, meatballs can come in all kinds of sizes, flavours and yes, even shapes – check out our super simple square version here!

Full Lesson »

Canadian Beef Farmers

When you buy Canadian beef you support Canada's beef farmers and ranchers, as well as communities across this country. Full story

Be Food Safe

The Beef Information Centre is a proud partner with the Canadian Partnership for Consumer Food Safety Education in communicating safe food handling practices for you and your family. Visit the Partnership's Be Food Safe website for detailed Cook, Clean, Separate and Chill lessons or visit our FAQ section for more.